Parapet
AI corporate communications studio

Every announcement,
on-message and on guard.

Parapet turns a described situation into on-message drafts, press-kit visuals and a spoken announcement clip — with sentence-level risk flags and bracketed fact markers, so nothing high-stakes ships unchecked.

Start on Watch, free · No agency retainer · Governing law England and Wales

parapet · situation desk

What do you need to say, and to whom?

channel: statementtone: steady · candid3 variants

“For about three hours today, a display error made some account email addresses visible to other signed-in users. We’re sorry — this should not have happened. Here is exactly what occurred and what we’ve changed.”

riskApology wording — confirm legal is comfortable before publishing.
fact[ number of affected accounts ] — human to fill and verify.

One situation in. A verified communication pack out.

Not a blank AI chat box. A disciplined line from what happened to what you can safely publish.

  1. 01

    Describe the situation

    Say what happened, who you're speaking to, and the tone you need. Plain language — no template hunting.

  2. 02

    Get on-message drafts

    Structured variants per channel with sentence-level risk flags and bracketed fact markers you must verify.

  3. 03

    Turn text into materials

    Quote cards, a message-consistency board and a timeline infographic — the same message, everywhere.

  4. 04

    Ship the pack

    Export channel copy, visuals, a spoken clip and the risk checklist. Human verifies, then you publish.

Sentence-level review

It marks the sentence that could get you in trouble.

Every draft comes back annotated like a careful editor read it — the risky phrasing underlined, the missing facts bracketed, so a human knows exactly what to check before anything goes public.

We take security seriously and guarantee this will never happen again. The issue affected [ number ] accounts over a [ duration ] window, and we have already notified all regulators as legally required.
  • risk“guarantee this will never happen again” — an absolute promise you may not be able to keep. Soften or qualify.
  • risk“notified all regulators as legally required” — a legal claim. Confirm with counsel before publishing.
  • factBracketed data points are left blank on purpose. A human must fill and verify them — Parapet never invents figures.
Printed drafts on a dark desk with an editorial red pen, representing human fact-checking of AI output

AI drafts. Human verifies. Then you publish.

The same message, in the right register for every channel.

The consistency board puts each channel side by side so your press line, your post and your email never quietly contradict each other.

PressFactual

Acme today addressed a three-hour display error that briefly exposed some account email addresses. The issue is resolved; affected users are being notified directly.

LinkedInWarm

Earlier today we made a mistake. For about three hours, a display error let some account emails be seen by other signed-in users. Here is what happened and what we changed.

XDirect

Today a display bug briefly exposed some account emails to other signed-in users for ~3 hours. It's fixed. We're notifying affected users and tightening the check that failed.

EmailPersonal

We're writing to tell you about a short-lived error on our side today, what it may have affected for your account, and the exact steps we've taken since.

Built for high-stakes moments

Not general AI writing. Purpose-built for the messages that carry risk.

Product launch template cover

Product launch

Announce without overclaiming.

Funding announcement template cover

Funding announcement

Confident, never cringe.

Crisis & apology template cover

Crisis & apology

Honest, human, defensible.

Executive statement template cover

Executive statement

On the record, on message.

Investor update template cover

Investor update

Steady monthly cadence.

Media Q&A prep template cover

Media Q&A prep

Answers to the hard follow-ups.

Event announcement template cover

Event announcement

Turn a date into turnout.

Internal memo template cover

Internal memo

Say it inside before outside.

The situation desk

You describe it like you’d tell a trusted colleague.

No prompt engineering. Type the real situation and Parapet returns structured drafts — channel, tone, variants, risk flags and the facts you still need to fill.

01

Announcing a $2M seed round Tuesday. Give me a press release, a founder LinkedIn post, and 5 tweet variations — confident but not cringe.

02

A journalist is asking why our co-founder left. I need holding-statement options and 6 tricky follow-up questions with calm answers.

03

We shipped a bug that exposed some user emails for 3 hours. Need an honest apology post that doesn't sound like a lawyer wrote it, plus a short FAQ.

Communications manager coordinating a message across channels
Press-kit visuals

Turn the approved words into things you can post.

Quote cards, a consistency board and a timeline infographic — data points left blank for human verification, never invented.

A composed crisis room preparing a statement
Spoken announcement clip

A 15–45s teleprompter or subtitle statement.

Read-to-camera scripts and subtitle-first crisis clips in 16:9 and 9:16. Captions on by default. No cloned voices or likenesses.

Trusted by people who own the message alone.

The risk flags caught a sentence in our funding post that legal would have hated. It paid for itself on day one.
Maya R.
Maya R.
Founder, seed-stage SaaS
The consistency board is the thing. Press, LinkedIn and email finally say the same thing in the right register.
Daniel K.
Daniel K.
Head of Communications
I run three clients solo. Parapet gets me to a defensible first draft in minutes, then I do the human verification.
Priya S.
Priya S.
Independent PR consultant

Subscriptions, in plain USD.

Compare all plans →

Watch

$0

2 drafts per month

Start free

Voice

Most chosen
$23/mo

40 communication drafts per month

Choose Voice

Frontline

$129/mo

Unlimited drafts

Choose Frontline

Allowances are metered service usage, not withdrawable or prepaid balance. No credits, no stored value, no carry-over. Cancel anytime.

Scenario inquiry

Tell us the moment you’re preparing for.

Share the scenario and we’ll point you to the right template and plan, and walk you through how Parapet would handle it. We reply within one business day.

Questions worth asking first.

Is Parapet a PR agency or legal advisor?+

No. Parapet is a software writing and generation tool. It is not a licensed PR agency, and it does not provide legal, financial or crisis-management advice. Every output is a draft you must verify before publishing.

Do you charge in dollars?+

Yes. All plans and billing are in USD, handled through Stripe. There are no credits, stored value or prepaid balances — plans are monthly or yearly subscriptions with a metered service allowance.

What happens to my brand materials?+

Content you upload stays yours. You grant Parapet a limited licence to process it only to generate your requested output, and it is cleared from cache by default after 30 days. See the Content License.

Can I use it for a live crisis?+

Parapet gives you holding statements, apology drafts and Q&A prep fast. It does not replace legal review or a qualified crisis advisor for regulated disclosures — treat its output as a first draft.

Parapet produces communication drafts and creative suggestions — not legal, financial, medical or professional compliance advice. Read the AI Disclaimer.

Every announcement, on-message and on guard.

Start on Watch for free, or open the full studio and turn your next hard message into a verified communication pack.